E Stands For
Non-Profit

E Stands For is a hypothetical non-profit organization that supports women and people with estrogen's mental health. The organization offers connections to health care providers, and aims to educate everyone on mental health.

As a person who experiences PMDD, this project is one I'm very passionate about. I'd like to see real world advocacy for this!

Branding includes: Logos, Social Media Posts, Brand Identity, Informational Brochures, and Apparel.

TIMELINE
2 Months, Jan-Feb 2024

MY GOAL
I wanted to make sure the branding was approachable, educational, and strong.
E Stands for advocates for the mental health
of mostly women, but should be approachable for all different genders that need information.
My mission statement is the following: “Estrogen Education Easier” for a reason.
The design of the brand is meant to be accessible mental health education for all.

TOOLS
Adobe Photoshop
Adobe Illustrator
Clip Studio Paint
InDesign